Sync your lead ads and automatically update your custom audiences with Brevo (formerly SendInBlue)

Usage

Brevo (formerly SendInBlue) can be used as:

• Lead flow destination
• Audience flow source
  

Connecting your account

Connecting your Brevo account with Ads Workbench is really simple. But before creating the connection you need to gather the v3 API key from your Brevo account. You can find your v3 key in the section SMTP & API in your Brevo account settings as shown in the following image:

Once gathered the required information, you just need to follow these steps:

• Go on the left menu  -> Integrations
• Click on the button “Create new”
• Enter a name for the integration and select “Brevo” from the Type dropdown list

• Enter the v3 API key you gathered from your Brevo account
• Finally click on the button “Save”

Creating a lead flow

A lead flow is an automation that allows you to collect the leads coming from a source and send them to multiple destinations. Once your ad account is connected and your have created the integrations for the systems where the leads will be sent, you can create you lead flow as described in the following video:

Creating an audience flow

An audience flow is an automation that allows you to keep fresh your custom audiences using as an input your subscribers' or contacts' data. Once your ad account is connected and your have created the integrations for the systems where your contacts' data is stored you can create you audience flow as described in the following video:

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