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Ads Workbench blog

Explore the latest insights and dive deep into key aspects of digital marketing and advertising

Zapier vs LeadsBridge: a comprehensive comparison
Insights

Zapier vs LeadsBridge: a comprehensive comparison

Discover the key differences between Zapier and LeadsBridge, and find out which automation tool is best suited for your business needs—whether you're looking for general efficiency or specialized marketing power.

Manolo Pereira
Contributor
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Maximizing retail sales with effective Google Ads strategies
Marketing
Marketing

Maximizing retail sales with effective Google Ads strategies

Discover how retailers can maximize sales using Google Ads and Shopping Ads, with strategies for targeting, optimization, and driving more traffic to their online stores.

Kyle Rushton McGregor
Contributor
Mastering YouTube SEO: strategies to rank your videos higher on Google and YouTube
Marketing
Marketing

Mastering YouTube SEO: strategies to rank your videos higher on Google and YouTube

Understand essential YouTube SEO strategies, from keyword research to optimizing tags and playlists, to boost your video rankings on both YouTube and Google.

Fran Sánchez
Head of Marketing at Ads Workbench
Proven strategies for optimizing your recruitment funnel
Insights
Insights

Proven strategies for optimizing your recruitment funnel

Apply key strategies to optimize your recruitment funnel, improve candidate quality, and enhance hiring efficiency by leveraging data-driven insights and refining each recruitment phase.

José María Rosales
Customer Success at Ads Workbench
Mastering Facebook lead ads: effective follow-up strategies for success
Lead generation
Lead generation

Mastering Facebook lead ads: effective follow-up strategies for success

Discover key follow-up strategies for Facebook lead ads, from automation to multi-channel engagement, to increase conversions and improve lead quality.

Javier Pozo
Product Marketing at Ads Workbench
Effective car dealership advertising strategies to boost sales
Marketing
Marketing

Effective car dealership advertising strategies to boost sales

Uncover effective advertising strategies for car dealerships, from Facebook ads to email marketing to boost sales.

José María Rosales
Customer Success at Ads Workbench
Crafting a winning marketing strategy for higher education
Marketing
Marketing

Crafting a winning marketing strategy for higher education

Develop a comprehensive higher education marketing plan to attract prospective students and increase enrollment.

Fran Sánchez
Head of Marketing at Ads Workbench
Impactful automotive digital advertising strategies for car dealerships
Marketing
Marketing

Impactful automotive digital advertising strategies for car dealerships

Understand key digital advertising strategies for car dealerships, from AI integration to mobile optimization.

Luis Pereira
Founder & CEO at Ads Workbench
Understanding the costs of advertising on TikTok
Insights
Insights

Understanding the costs of advertising on TikTok

Learn about TikTok advertising costs, factors influencing pricing, and strategies to reduce expenses while maximizing engagement and return on investment.

Manolo Pereira
Contributor
A comprehensive guide to marketing automation in healthcare
Guides
Guides

A comprehensive guide to marketing automation in healthcare

Discover how marketing automation enhances healthcare operations by improving patient engagement and streamlining processes.

Javier Pozo
Product Marketing at Ads Workbench
TikTok advertising guide for businesses
Guides
Guides

TikTok advertising guide for businesses

Understand how businesses can leverage TikTok advertising with effective strategies, advanced targeting, and creative formats.

Kyle Rushton McGregor
Contributor
Key travel marketing strategies for success
Insights
Insights

Key travel marketing strategies for success

Discover essential travel marketing strategies, from mobile optimization to influencer collaborations, that help agencies improve visibility, engage customers, and drive bookings.

Fran Sánchez
Head of Marketing at Ads Workbench
9 Call and contact center automation trends to enhance lead generation
Insights
Insights

9 Call and contact center automation trends to enhance lead generation

Uncover nine call center automation trends transforming lead generation, from AI to omnichannel integration, improving efficiency, customer engagement, and conversion rates.

José María Rosales
Customer Success at Ads Workbench
The definitive guide to running effective Facebook ads for clients
Guides
Guides

The definitive guide to running effective Facebook ads for clients

Master Facebook ads for clients with this guide, covering audience analysis, campaign setup, costs, and strategies to maximize results and engagement.

Manolo Pereira
Contributor
Powerful strategies for identifying your ideal target audience
Marketing
Marketing

Powerful strategies for identifying your ideal target audience

Identifying your ideal target audience is key to effective marketing. Use these strategies to target the right consumers and optimize your marketing efforts.

Luis Pereira
Founder & CEO at Ads Workbench
Crucial social media marketing strategies for the automotive industry
Marketing
Marketing

Crucial social media marketing strategies for the automotive industry

Leverage social media marketing to boost automotive brand visibility, engage customers, and drive sales with these powerful strategies for the automotive sector.

Kyle Rushton McGregor
Contributor
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